Cookie Policy

Cookie Policy

Date: 12 August 2026
Version: 2.0

This Cookie Policy explains how Simulytica Ltd ("Simulytica", "we", "us" or "our") uses cookies and similar technologies when you visit www.simulytica.com. It should be read together with our Privacy Policy.

Cookies are small text files that are stored on your device when you visit a website. Similar technologies, such as pixels, tags and local storage, may perform related functions. These technologies can help a website operate correctly, remember choices, understand how the website is used and, where applicable, measure or support advertising activity.

Some cookies are necessary for the website to function. Other cookies and similar technologies are used only where permitted and, where required, after you have provided your consent through our cookie preference controls.

Cookies We May Use

Necessary Cookies

Necessary cookies and similar technologies support functions required for the website to operate, including security, navigation and recording your privacy or cookie preferences. Because these technologies are required to provide the website or a feature you have requested, they cannot normally be disabled through our cookie preference controls. You may be able to block them using your browser settings, although doing so may affect parts of the website.

Preference Cookies

Preference cookies allow the website to remember choices you make so that we can provide enhanced or more convenient functionality. Depending on the features available on the website, this may include remembering settings or other preferences. Where these cookies are not strictly necessary, they will be used only in accordance with your cookie preferences.

Analytics Cookies

Analytics technologies help us understand how visitors use the Simulytica website, including which pages are visited, how visitors move through the site and how the website performs. We use this information to evaluate and improve the website and its content.

Where enabled on our website, analytics services may include Google Analytics 4 and Microsoft Clarity. These services may use cookies and similar technologies to collect information about website usage. Analytics technologies that require consent will not be enabled until the appropriate consent has been provided.

Marketing Cookies

Marketing technologies may be used to measure the effectiveness of campaigns, understand interactions with our advertising and, where applicable, help deliver advertising that is more relevant to professional audiences. Where enabled, these technologies may be provided by services such as Google Ads and LinkedIn.

Marketing cookies and similar technologies are non-essential and will be used only where you have provided the required consent. If you do not consent, you may still see advertising, but advertising and campaign measurement may be less personalised or less closely associated with your interaction with the Simulytica website.

Third-Party Providers

Google

We may use Google Analytics 4 to understand website traffic and usage and Google Ads to support advertising and conversion measurement. Where these services use non-essential cookies or similar technologies, they are subject to your cookie preferences. You can find further information in Google's information about cookies.

Microsoft

We may use Microsoft Clarity to help us understand how visitors interact with our website, including interactions with pages and website features. This information helps us identify areas where the website and user experience can be improved. Where consent is required, Clarity will be used in accordance with the consent choices you make. Further information is available in the Microsoft Privacy Statement.

LinkedIn

We may use LinkedIn technologies for campaign measurement, conversion tracking and advertising directed towards relevant professional audiences. Where these technologies require consent, they will be used only after the appropriate consent has been provided. Further information is available in the LinkedIn Cookie Policy.

Managing Your Cookie Preferences

Where our cookie preference banner is displayed, you can choose how non-essential cookies and similar technologies are used. Depending on the controls presented, you can:

  • Reject All - decline non-essential cookies.
  • Customise - choose which optional cookie categories you wish to allow.
  • Accept All - consent to all optional cookie categories presented.

Necessary cookies remain enabled where they are required for the website to function or to provide a service you have requested. Optional categories, such as Preferences, Analytics and Marketing, can be enabled or disabled through the preference controls where available.

You can change or withdraw your consent at any time using the Cookie Settings link in the website footer. Changing your preferences will not affect the lawfulness of any processing carried out on the basis of consent before it was withdrawn.

Browser Controls

Most web browsers also allow you to manage cookies through their settings. Depending on your browser, you may be able to delete existing cookies, block cookies, restrict third-party cookies or configure how websites store information on your device. Blocking all cookies, including necessary cookies, may prevent some parts of the website from working correctly.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to the technologies used on our website, our service providers, or applicable legal and regulatory requirements. When we make changes, we will update the date or version shown at the top of this page.

Contact

If you have any questions about our use of cookies or similar technologies, please contact Simulytica. For further information about how we handle personal information, please see our Privacy Policy.